Tradeway

Tradeway team creates Castrol Performance Lab football experience

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”] Tradeway played a pivotal role in the success of the Castrol Performance Lab, an experiential football nerve centre that immerses guests in the core Castrol brand proposition. Castrol and BP local …

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Bravo for Bravia!

Tradeway Promotions has announced that it has completed its in-store promotional campaign for its client, Bravia, the High Definition (HD) TV offering, driven by unique Sony technologies with world-first features including Motionflow, inspired design, wireless connectivity and environmentally-aware production. The promotion followed an edutainment approach with Tradeway brand ambassadors enlightening consumers on Bravia’s differentiated offering …

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