Creative pop-ups for engaging experiential marketing

By |5 December 2016|Brand Activation, Experiential Marketing|Comments Off on Creative pop-ups for engaging experiential marketing

The pop-up shop phenomenon is quite new to the South African market, yet it is one that is growing in popularity. It’s experiential marketing at its best – giving brands a unique opportunity to showcase themselves while allowing consumers a fully immersive brand experience.
What’s more, organising a pop-up event is fantastic for brand activations, where […]